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EUROBIKE FRANKFURT 2024

EUROBIKE FRANKFURT 2024

Attending Eurobike Frankfurt 2024 was a dream come true for me, both as an enthusiast of e-mobility and as someone deeply involved in the cycling industry.

From the moment I stepped onto the exhibition grounds, I was struck by the sheer scale of the event and the palpable excitement in the air.

This year’s Eurobike was more than just an exhibition—it was a celebration of innovation, community, and the future of cycling.

One of the first things that caught my eye was the incredible array of technological advancements on display.

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eurobike award 2024

As I moved through the exhibition, I was equally fascinated by igus’ plastic bike. I remember thinking, “This is the future.” The bike, made almost entirely of plastic and largely from recycled materials, represented a significant leap towards sustainability in cycling. It was lightweight, rust-resistant, and required no lubrication—an innovation that could change how we think about bike maintenance and environmental impact

But Eurobike 2024 wasn’t just about marveling at new products; it was about getting hands-on with the latest technology. The Infinity Street Show was a particular highlight for me.

Watching John Langlois, Gabriel Wibmer, and Tomomi Nishikubo perform gravity-defying stunts was nothing short of mesmerizing. The atmosphere was electric, with the crowd gasping and cheering as the riders pushed the limits of what’s possible on two wheels​.

I also took the opportunity to test some of the latest bikes on the extended 3.5 km test track. The chance to experience these bikes firsthand was invaluable. The test rides offered a real feel for the power and precision of the new models, including some featuring mid-drive motors similar to those we offer at ToSeven Motor.

The smooth handling and responsive performance of these bikes left a lasting impression on me, reinforcing my passion for this industry​.

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immersive experiences

One of the most rewarding aspects of Eurobike 2024 was the opportunity to connect with others who share my enthusiasm for cycling and e-mobility. The exhibition was a melting pot of ideas and innovations, with more than 1,800 exhibitors showcasing their products. I spent a significant amount of time in the dealer-only areas, where the buzz of activity was a testament to the thriving state of the industry. Conversations with fellow professionals and cycling enthusiasts were enlightening, and I found myself constantly inspired by the passion and creativity of those around me

For me, Eurobike 2024 was not just about business—it was a deeply personal experience. As someone who is passionate about the products we develop at TO7 Motor, it was incredibly gratifying to see the excitement our industry is generating. The conversations I had, the products I saw, and the experiences I shared with others all reaffirmed why I love what I do.

I recall one particular moment when I was discussing the future of e-mobility with a group of visitors. The exchange of ideas was invigorating, and it was clear that the innovations we are working on, like our mid-drive and hub motors, are aligned with the direction in which the industry is heading. This realization filled me with pride and a renewed commitment to continue pushing the boundaries of what’s possible.

I also had the pleasure of attending several insightful presentations and panel discussions. One particularly memorable session focused on the future of e-bike technology, where industry leaders discussed the integration of AI and IoT in next-generation e-bikes. The idea of bikes that can learn from their riders, optimize their performance in real-time, and even communicate with other vehicles on the road is no longer science fiction—it’s on the horizon. This forward-thinking approach resonated with me and aligned perfectly with the innovative spirit we embrace at ToSeven Motor.

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One of the key benefits that attracted potential partners was our ability to accommodate varying order quantities and lead times. They appreciated our flexibility in adapting to their specific needs, whether they required small-batch production for niche markets or large-scale manufacturing for mainstream products.

Another aspect that piqued their interest was our dedicated engineering support. Our team of experienced engineers is well-versed in design optimization and problem-solving, ensuring that our OEM partners receive customized solutions that meet their exact specifications. This level of personalized attention and technical expertise was highly valued by the experts we engaged with.

The interest and enthusiasm expressed by industry experts at Eurobike 2024 validated our position as a trusted and reliable OEM partner. We left the exhibition with a strong pipeline of potential collaborations and a renewed sense of purpose in supporting the success of our OEM customers.​

While our hub motors garnered significant praise and admiration at Eurobike 2024, another aspect of our business that captured the attention of industry experts was our OEM capabilities.

some history about frankfurt

Did you know that Frankfurt, the host city of Eurobike 2024, has a history that dates back over 2,000 years? Founded by the Romans in the 1st century AD, Frankfurt became a thriving trade hub during the Middle Ages. In 1356, it was even declared the permanent city for the Roman kings!

As you explored the halls of Messe Frankfurt during Eurobike 2024, you were not only surrounded by cutting-edge e-bike advancements but also by the rich history of a city that has stood the test of time. Frankfurt's fascinating past is proof to its strength and ability to evolve, much like the dynamic world of e-bikes.

image of frankfurt's buildings and street

Posters We Used For Our Bike Exhibitions